Create a cohesive visual language across different types of content, from clean product imagery for e-commerce to more expressive model-led photography and video for the brand's digital platforms.
01Behind the frame
Creative premise
A full visual content project for Coco Beauty, covering product photography, model photography, and video content. The project was created to build a versatile visual library for the brand's website and digital presence.
The project combined clean, detailed product photography with a model photoshoot to bring the products into a more lifestyle-driven setting. Video content was also created and edited to add movement and a more dynamic layer to the brand's visual identity.
A complete collection of product, lifestyle, and video content that gives Coco Beauty a consistent visual presence across its website and social media platforms.
02THE WAY I SEE IT
BEFORE THE FINAL FRAME
Every frame.
A purpose of its own.
03 IN MOTION
WHEN A FRAME NEEDS MORE THAN A MOMENT
Movement changes how a story feels. Camera work, timing, sound, and editing come together to give every project its own pace from campaign videos to fashion, product, and short-form content.
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Next on the roll